Discover what role your brand has within the category; does it attract new households to the retailer or product category or is it converting category buyers into your brand or product line?

Discover what role your brand has within the category; does it bring in new households or is it just stealing sales from other products. Evaluate gains or losses are more or less than expected. …

• In which segments should I promote most heavily? Key benefits: • Understand the role your brand plays in the category: bringing in new households to the category or shifting volume …

Client needs support in strategizing the role (*Hi-Lo, Hi-No, EDLP etc.) that every item in their complex portfolio should play and foremost, how to make recommendations to their customers …

Although website navigation and search functionality play a role in this poor experience, the root cause is incomplete and inaccurate product data in the retailer systems.

Overview This job aid provides an overview of NIQ data coverage and the tools and analyses that you can use to explain gaps. Coverage is the percentage of a manufacturer’s total business or …

Although website navigation and search functionality play a role in this poor experience, the root cause is incomplete and inaccurate product data. e” filter present on 36% of retail e-commerce …

Shoppers are unclear on the fate and role of their local retail outlets - Explain why they should continue to rely on and be re-acquainted with physical shopping

Channels preference and expectations from the point of sales Financing options (cash, loan, leasing) Preference of private leasing and subscription model Role of equipment and …

The role of physical bank branches have narrowed over the past few years but it still plays an important role in 2021. In many markets such as Thailand, consumers still seemingly …