The Pokémon Company has released a ton of new merch for the series’ 30th anniversary in Japan, including a retro Pikachu ...

The Pokemon Company will release monochromatic plushies and keychains modeled after the inaugural Pikachu sprite in Japan ...

This plush was based on the fat Pikachu design that appeared in the inaugural 1996 Game Boy releases of Pokemon Red, Green, and Blue. The plush has the same height as Pikachu’s Pokedex entry at 0.4m / ...

Video shows a free-for-all at a Pokémon store in Tokyo, Japan as 30th anniversary Pikachu plush toys are snatched up by fans.

Pokemon turns 30 this year, and between Lego and a residency at the Natural History Museum, a lot of the official plans to mark the occasion are already in place. There are still a lot more reveals to ...

The Pokemon Company introduced Gigantamax Pokemon in last year’s Pokemon Sword and Shield as a variant of the game’s core Dynamax mechanic. While players can Dynamax their Pokemon in certain areas, ...