LONDON--(BUSINESS WIRE)--Infiniti Research is the world's leading independent provider of strategic market intelligence solutions. Our market intelligence services are designed to connect your ...
Data-driven customer segmentation allows you to analyze if there are several distinct groups in your addressable market and what they are. Customer-centricity is the process of continuously optimizing ...
LONDON--(BUSINESS WIRE)--Changing social, political, and economic scenarios have propelled a variety of challenges for companies in the CPG industry. Constantly changing preferences, widely ranging ...
AI spotlights pain points. AI-powered customer analysis uncovers hidden frustrations and helps brands refine messaging, improve CX and reduce churn. Smarter segmentation wins. AI-driven customer ...
Every customer your business interacts with has unique needs, tastes, budgets, and more. So, it doesn’t make sense to treat all your customers alike. A marketing campaign that tries to speak to your ...
Discover how effective market segmentation identifies profitable customers and optimizes pricing, distribution, and product development for business success.