Baume & Mercier and its creative director in particular, the famously kilt-wearing Alexandre Peraldi, have a mission to fill one of the more difficult niches in the watch ecology. “Affordable luxury” ...

Welcome to Dialed In, Esquire's weekly column bringing you horological happenings and the most essential news from the watch world since March 2020. Baume & Mercier is one of those storied brands that ...

Baume & Mercier is known for offering classical Swiss watchmaking at relatively affordable prices, and an entry point to the Richemont Group’s otherwise mostly very expensive brands. The Classima ...