Auto insurance companies are some of the largest advertisers, with top brands spending upward of $1.5 billion per year, even though they're household names. When Geico runs another spot featuring its ...
New Jersey, NJ -- (SBWIRE) -- 07/19/2022-- The Insurance Advertising Market has witnessed continuous growth in past few years and is projected to grow at good pace during the forecast period of ...
Rodo chief executive officer and founder Nathan Hecht likes iHeartMedia’s “unique understanding of their on-the-go audience, especially with relation to automotive sales and branding.” With that in ...
WalletHub: Rakesh Niraj, associate professor of marketing, Weatherhead School of Management, discussed the marketing and advertising strategies of auto insurance companies. "Consumers generally ...